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Your AI
Co-Founder.

Purser connects your revenue, marketing, costs, inventory and cash — sees what's happening, and takes action for you.

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The Manifest

Your business. All of it, clearly.
✦ Ask Purser
Business health vs. prior 30 days
Net margin
18.6%↑ 4.2%
Revenue
₹42.6L↑ 11%
Ad spend
₹8.1L↓ 3.1%
What changed
Finding 01
4 Meta campaigns are loss-making after contribution margin.
ReconciledInvestigate →
Finding 02
17 SKUs are tying up ₹4.8L in slow-moving capital.
ModelledInvestigate →
Reconciled profit leaks
₹2.14L
Reconciled, not modelled. Confirmed settlement shortfalls and contribution-negative SKUs.
Investigate →
purser. 9:41

The Manifest

Your business. All of it, clearly.
✦ Ask
Business health
Net margin
18.6%↑4.2%
Revenue
₹42.6L↑11%
What changed
Finding 01
4 Meta campaigns are loss-making after contribution margin.
ReconciledInvestigate →
Finding 02
17 SKUs are tying up ₹4.8L in slow-moving capital.
ModelledInvestigate →
Profit leaks
₹2.14L
Reconciled. Not modelled.
FROM FRAGMENTED DATA
TO REAL ACTION

Different systems.
One business.

Purser brings together your data from across your tools, so you can see what's really happening and take action — in one place.

See how it works
Shopify
Amazon
Meta
Google Ads
Google Sheets
Google Analytics
Zoho Zoho
Xero Xero
Purser
ONE BUSINESS.
ONE REALITY.
BUILT FOR OPERATORS

Less time in spreadsheets.
More time on what matters.

Purser surfaces what needs attention, recommends what to do, and helps you take action — across revenue, marketing, inventory, costs and cash.

Explore product
9:41
Tuesday, 8 September
purser. now
Your "Summer Sale" campaign is actually losing money once returns are factored in.
Shall I pause it before more spend goes out?
purser. now
14 of your orders have been sitting in fulfillment for over 48 hours.
Shall I give your fulfillment team a heads-up?
purser. now
"Classic Tee — M" is on track to sell out in about 3 days.
Shall I reorder 200 units now, before you're caught short?
purser. now
Shipment #4821 just got flagged by the carrier — looks like a 2-day delay.
Shall I let your customer know before they have to ask?
purser.

Connects
the pieces.

FROM FRAGMENTED DATA
TO REAL ACTION.
01  FINANCE

Your numbers don't tell the whole story.

Revenue sits across channels. Costs arrive later. Refunds, fees and returns quietly eat into your margin.

Purser keeps your finances in check.

Reconciles every channel, finds margin leaks and prevents them for you — so you know what you actually made, not just what you sold.

Learn more
02  MARKETING

ROAS looks good. Your margins don't.

A campaign can look profitable in Meta while losing money after product costs, shipping, discounts and fees.

Purser makes marketing margin-aware.

Tracks contribution margin, sets alerts and takes action — like pausing or activating campaigns. You can also create ads directly from Purser.

Learn more
03  OPERATIONS

Orders move fast. Your visibility doesn't.

Orders, inventory and shipments live in different systems. By the time something goes wrong, you've already lost money — through stockouts, delays or excess inventory.

Purser keeps operations connected.

Tracks orders, inventory and shipments in one place, spots what needs attention, and helps you act before operational issues become financial ones.

Learn more
YOU ALREADY HAVE THE DATA

It's time to have the system.

Join a growing group of smart e-commerce founders running their business on Purser. Don't see exactly what your business needs? We build custom integrations and workflows for teams with specific requirements — tell us what you need.

Schedule a call